Honestly Acquires Elephant In The Room

Honestly has partnered with Jesse Walker to acquire design firm Elephant In The Room, a Winston-Salem creative studio that has delivered award-winning work for clients including Wake Forest University, Fleet Feet, Champion, UNCSA, and Innovation Quarter.

Chad Cheek, who owned Elephant In The Room, is moving to Wake Forest University to lead Strategy, Marketing, and Communications for Advancement and Wake Forest Magazine.

Jesse Walker, who has served as creative director and been essential to the studio's work, will continue leading creative while stepping into the Managing Partner role. Allison Amos, Honestly's Managing Partner, will work alongside him.

The goal is straightforward: keep doing excellent work, maintain what's worked for two decades, and build on that foundation.

Elephant In The Room has a good reputation and good client relationships. We intend to keep it that way. As with all our companies, the focus is on caring for people, stewarding earnestly, and building for the long term.